CRM

The B2B Sales and Marketing Blog by Vainu

Connector Update: New data formatting options available in data mapping

Vainu's connectors make updating and enriching your CRM records with real-time company data an easy process. An essential part of the integration process is data mapping. In this step, the desired data is chosen in Vainu and mapped to the appropriate data fields in your CRM. To offer more flexibility in the data mapping process, we've updated our connectors with new data formatting options. Let's see what this means in practice.👇

Mass Export: A single click to fuel your CRM with best-fit accounts

We at Vainu believe that real-time company data should be as easy as possible to consume. With Mass Export, you can fuel your CRM with best-fit target accounts with one click of a button, assign new prospects to your team members, and give context on why the prospect is worthy of reaching out. Mass Export brings ease to your B2B segmentation and executing your targeted sales and marketing campaigns. Continue reading to learn how!

Improved company matching for better control over your CRM data updates

With the company matching functionality, you can match the companies from your CRM to Vainu with ease. Company matching allows you to update the incorrect or outdated data in your CRM with real-time company data, and enrich your CRM records with additional data points. In short, company matching is at the core of a data enrichment process.

We've updated the company data matching workflow to allow you to get better control over your company's CRM data updates. Let's dig in.👇

Vainu for webCRM integration

It is the start of a new year and Vainu has been busy developing an exciting assortment of new features and integrations to help you make more informed sales and marketing decisions. There are a lot of updates that will be released over the course of 2021 and, today, we are happy to share with you one of our new integrations - Vainu for webCRM! To put it briefly, this integration will give the user access to a range of Vainu’s features directly in webCRM.

But, enough preamble, let us get into the meat of the matter!

Vainu Company View for Chrome and CRM Mass Export: Give productivity a boost

Yet another quarter closed. Our developers have been busy bees working on new, advantageous features to bring ease to your sales and marketing efforts. We have some new additions to share to get you to kick-start the last quarter at full speed. Let's dive in!

One-to-one company search for Salesforce

Excellent news for our fellow salespeople and marketers using Salesforce CRM! At Vainu, our favorite topic is real-time sales: aligning sales and marketing around up-to-date company information and acting on those insights in real time. And as you may know by now,  real-time starts with building a trusted data foundation.

We want to help you take the first steps on your real-time sales and marketing journey. And because of this, we're introducing a simple, yet powerful tool that integrates with Salesforce, giving you access to basic company data for building that data foundation. The best thing is that this will cost you absolutely nothing.

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