Vainu Live | Episode 6

The practical use cases of company data for B2B marketing teams

Tuesday, 18 October at 10:30 CET

In this episode:

On Tuesday, 18 October, at 10:30 CET, we'll be sitting down to discuss the practical use cases of leveraging company data in a B2B marketer's day-to-day.

We'll be outlining the specific tactics we use at Vainu to create demand, drive customer retention, and, ultimately, generate more revenue. We'll touch upon several topics, such as:

  • Building a database you can trust in and efficient data management practices
  • ICP alignment with the sales team & ABM
  • Our approach to lead scoring and routing
  • Segmentation and personalization at scale
  • Target market analysis
  • LinkedIn ads

We hope to see you there!

 

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| Aamer Hasu
Head of Marketing, Vainu

Aamer Hasu

 

 

| Nikolai Bang
Content Marketing Manager, Vainu

Nikolai Bang_small

 

Vainu Live episodes are dedicated to helping B2B Sales, Marketing, and Revenue Ops professionals to succeed in their job by tapping into company data. We cover a range of topics from prospecting to lead management, segmentation, and data enrichment to many more–aiming to give concrete tips, ideas, and food for thought about how to work smarter, not harder.