No matter how good of a fit your product or service is for a prospect, they’re not going to bite if you contact them right after they bought an expensive competitive product.
Not all signals indicate a good time to make contact. In fact, some signals will instead tell you the opposite and when you shouldn’t reach out. Modern Sales Intelligence and Sales Prospecting platforms not only allows you to filter companies with specific qualities, they also allow you to exclude those with a specific feature out of your search result.
The best sales are those where you don’t have to grind too much to make the sales. Don’t you agree? By tracking and acting on buying signals, you can make sure to spend your precious time only on companies that are likely to purchase from you right now.