When traditional industry categories don't hit the mark
Vainu Custom Industry (VCI) is a machine learning-powered, proprietary industry classification system. It contains 900+ detailed industries, such as SaaS, FinTech, Artificial Intelligence, and Circular Economy, and ensures industry-focused segmentation is powerful and efficient, letting you target specific industry verticals with a personalized approach–at scale.
Understand your Ideal Customer Profile like never before
Discover the industries your high-value customers operate in and focus on pursuing these segments, minimizing wasted effort by sales and marketing teams.
Prospect with an exact industry focus
Create targeted micro-segments to focus your sales efforts on the right companies and customize your sales approach efficiently without being too generic.
Break down the Transport industry into Water Transport, Air Transport, Land Transport, Postal, and Couriersub-categories – the possibilities are endless.
More than 1100 organizations are choosing Vainu to close more business
CEO at Planhat
Senior Data Analyst at Tesi
Head of Commercial Excellence at Telavox
Find the next-best candidates for your ABM campaigns
Sell effectively to particular industry verticals and apply a one-to-few approach.
Expand your ABM target groups with domain look-alikes and add more companies to your campaigns in detailed micro-segments.
Optimize lead qualification and route the best leads to sales
Enrich leads with exact industry information to effectively score, disqualify, prioritize, and route the most potential leads to your sales team members based on their industry expertise.
Execute hyper-personalized marketing–at scale
Add Vainu Custom Industry segmentation criteria to your campaigns for better-targeted messaging.
Nurture leads with different levels of urgency, customize follow-ups, offers, pricing, packages, and more.
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See why top companies trust Vainu to grow their revenue.
Start free with Vainu to see for yourself how Vainu helps you level up your B2B segmentation and targeting.