Align sales and marketing efforts around your data-driven ideal customer profile.
Import any list of companies or use our CRM integration to quickly visualize and understand the makeup of your customer base. Find out their common characteristics and visualize the information.
Choose your top customers and identify the data-driven characteristics of those best-fit accounts to define your ideal customer profile. Use the ICP in your existing market or supercharge your go-to-market strategy.
Segment your total addressable market based on hundreds of data points, and focus your sales and marketing efforts on the companies most likely to convert.
Vainu has made us see the value of unique data points that help us be more relevant than our competitors. We already know how we add value for our customers, but the timing has been a hard nut to crack–that’s where Vainu comes in and gives us good prospects to contact at the right time.
By enriching the company profiles directly in our CRM, we are now able to put real-time information directly in the hands of the salesperson. Vainu helps us prioritize our activities and to be more productive.
Vainu has been the right solution for us. What Vainu excels at is consolidating all the necessary company information in one place.
Soon after starting to use Vainu, we won a public tender which translated into a large deal. The fact that we were even involved in a deal like this gave us enough reason to count the yearly investment of Vainu as profitable. We would never have been part of this deal without Vainu.
When data moves automatically between different systems without manual work, it does not only make our work easier but improves our sales results.
Our first call resolution has gone up from 75% to around 90%. Also, our contact volume has gone down about 20%, and our net benefit can be counted in millions by the end of the year. And we’re just getting started.
Earlier I could have spent a whole afternoon finding a list of 100 prospects. With Vainu, I'm able to get the list instantaneously with a few clicks.
All our sales prospecting in Finland, Sweden and Norway is done through Vainu and our employees are nuts about it! Everyone uses Vainu and it is a part of the onboarding process of every new salesperson.
We were impressed by the Vainu playbook and the atmosphere at the Academy. We listened carefully, and think it was an excellent idea to take part in this.
Vainu is a genuinely useful tool. I've recommended it to many colleagues in other companies, and many of them have chosen Vainu.
We've grown 300% year-to-year so far, and without Vainu, it would have impossible to do that.
Having a well built list of prospects makes it possible for us to scale sales easily. Vainu continuously finds us first-rate prospects and it paid off itself in only few weeks.
I think it's fantastic that Vainu develops continuously and I think there are many ways of using Vainu that neither party has yet realized.
I've acquired several new accounts by simply following the reports of new companies from Vainu. In this business, being the first is being the winner!"
When we get a scent of a customer, we are fast to react and use the data from Vainu to tailor an offer to fit the particular customer and their current situation.
Vainu is clearly the best comparable software I've ever used. In less than one month our investment reached positive ROI, and in less than 9 months we gained 350 new customers – all of them practically from Vainu.
Our time spent on prospecting has decreased by 67% from what it was before Vainu. It is now extremely easy to identify the companies with many open positions who are already using other SaaS technologies.
What's really good about Vainu, is that you can find companies that aren't that visible everywhere - hidden gems! Those are also easier to close because they haven't been contacted that heavily. For 95% of prospects that we're looking for it's much much faster with Vainu.
Our investment in Vainu has been profitable, no doubt about it. All our salespeople appreciate the tool, it helps them save valuable time and makes it easier for them to come well-read to every sales and customer meeting.
Previously our salespeople could spend a whole day on prospecting. Now all that's needed to get the same job done is one search in Vainu. We find better prospects while spending a staggering 90 percent less time on prospecting.
At the beginning of the year we recruited three new sales reps to solely search for new business and they have closed new deals worth 5 million euros with the help of Vainu.
Our customer data has been enriched, and newly implemented Pipedrive CRM brings genuine value to our sales process. We have time to identify opportunities in our current client base as well as potential clients. We've been able to close sales with the help of more structured customer data. This transformation couldn't have been done without our partner, Vainu.