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Not all businesses are the same. This simple statement isn't especially controversial, yet it's surprisingly powerful. The statement implies that, since not all...

The International Data Corporation (IDC) forecasts that the yearly global spending on digital transformation will reach $2.8 trillion in 2025. For the uninitiated,...

Despite being one amongst dozens of available CRM solutions, Pipedrive has managed to amass 50,000 paying customers spread across more than 140 countries. Whether that...

In the case of HubSpot, the numbers speak for themselves: they've surpassed 100,000 paying users and have more than $1 billion in annual recurring revenue. Considering...

Since its founding in 1975, Microsoft has grown to become a household name, offering an array of software products for computing devices, including its CRM solution,...

Thousands of people are heading towards Pasila, Helsinki this week to join Slush, one of the largest startup events in the world.

At Vainu, we analyzed 1,000+ startups...

Account-based marketing is becoming increasingly popular as a customer acquisition tactic among B2B companies.

At this point, most early adopters of the tactic will...

Growth or revenue creation can be fueled by two mediums: selling to a new customer or selling to an existing customer. We’ve written about using data and analytics when ...

Obviously, knowing what something is is important. However, the practical value often comes from knowing how to do that something, not simply knowing what that something...