The secret of successful sales and marketing alignment is simply constant, effective communication. But this can't happen when both teams speak different languages. That's why we thought we'd take a moment to go back to basics and rounded up this complete glossary of sales and marketing terms.
This practical sales glossary is also meant for any sales managers who are on-boarding new reps. It will help newbies get immersed in B2B sales jargon in no time.