B2B Sales Trends 2023
This is the 8th year in a row where we have predicted six trends for the upcoming year. Over the years, we’ve had a lot of hits but also a few misses. The past few years...
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11 Types of Sales Tools You Must Know in 2023
Succeeding in sales in the 21st century is not an easy job. In addition to needing empathy, grit, and drive, you also need to know your potential and existing customers...
Vainu Segments give SalesOps superpowers
SalesOps, RevOps, and Sales Enablement teams have significant influence over their organization’s financial outcomes and sales results. One of our new features in Vainu...
Vainu Connector for HubSpot: An easy way to keep global company data updated
Most sales and marketing teams want to be data-driven. They want to run ABM campaigns, apply modern lead scoring models, and automate many parts of the sales process....
Better location data for your B2B business
Most companies define their ideal customer profile by using the “Big Three'' firmographic data points: Industry, company size, and location. Moreover, these data points...
Improve your B2B segmentation with employee count data
It would be highly unusual to hear a company proclaim the fact that they do not make any attempt at filtering companies or segmenting accounts, and rightly so. By...
Filtering by Vainu Custom Industry Confidence Score
Finding companies that have an interest in buying your product or service is a big part of B2B business. As you can no doubt imagine, this process would be a slow trudge...
A global study of 70,000 SaaS companies
If you ask Google, how many SaaS companies are there in the world? The answer that pops up most frequently is around 25,000. This is by no means a small number, but if...
How Website Insights Can Help Grow Your Pipeline
When it comes to growing their pipeline, salespeople will generally invest most of their time in prospecting. And, in an effort to prospect successfully, those...