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Finding companies that have an interest in buying your product or service is a big part of B2B business. As you can no doubt imagine, this process would be a slow trudge...

If you ask Google, how many SaaS companies are there in the world? The answer that pops up most frequently is around 25,000. This is by no means a small number, but if...

When it comes to growing their pipeline, salespeople will generally invest most of their time in prospecting. And, in an effort to prospect successfully, those...

The most visited websites in the world are—of course—well-known websites for most of us. In the Top 10, we find websites such as Google, Youtube, Netflix, Facebook, and...

How many SaaS companies are there in the world? How about in the Nordic countries? And how many of them focus on sales and marketing technology? And how about HR tech,...

Thousands of people are heading towards Pasila, Helsinki this week to join Slush, one of the largest startup events in the world.

At Vainu, we analyzed 1,000+ startups...

Account-based marketing is becoming increasingly popular as a customer acquisition tactic among B2B companies.

At this point, most early adopters of the tactic will...

Most of us use the industry data field in our CRM and marketing automation. It’s an important piece of information. We often create segments and lists by using that...

Imagine if Microsoft Teams, Slack, or email would work like this: to read new messages, you first have to load all messages, and then, compare them to the previous batch...