A Guide to
Data-Driven
Marketing

A Guide to
Data-Driven
Marketing

Supercharge your marketing tactics
with company data.

Ella test 2

Successful marketing campaigns often start and end with data. With real-time company information, marketers can identify the most attractive target accounts and find the optimal time to launch well-targeted campaigns.

Everything you need to deliver a personalized experience is at your fingertips: The tools and information that can help you get your company’s offering seen by the right people at the right time. But what exactly is the best way to go about implementing their usage?

This 37-page guide helps you implement company data into your marketing disciplines.

We hope you enjoy the read!

Download your free guide!

Data-driven marketing guide_table of contents

What you can expect to learn?

Vainu provides sales and marketing people with actionable company data for timely and relevant customer interactions. After reading this guide, you'll have a better understanding of how company data can help you to:

  • Optimize lead gen and lead management tactics
  • Discover best-fit target segments
  • Execute personalized and timely marketing through ads, custom-made websites, and email nurturing
  • Use trigger events to uncover relevant content topics

You'll also learn how Telavox used company data for sales and marketing and grew yearly sales by 24%! 🚀


Vainu has made us see the value of unique data points that help us be more relevant than our competitors. We already know how we add value for our customers, but the timing has been a hard nut to crack–that’s where Vainu comes in and gives us good prospects to contact at the right time.

Björn Tideman
Head of Commercial Excellence
Telavox
Our users love us

Download your free guide!