Use account scoring to prioritize your saleson the companies in need of your services right now.
When you prioritize leads only based on contact level information, you’ll focus too heavily on highly-engaged contacts in poor-fit companies, and miss out those with lightly engaged contacts, but with a current need. Adding account-level information will help you be at the right place at the right time.
Build your scoring models on in-depth, accurate, and up-to-date company information. Vainu collects over 1.5 million news items every day, and matches that information back to the right companies. Use this data to update your account scores daily.
Focus your sales and marketing efforts on the accounts that matter–the ones having the highest probability of converting, buying more, or churning right now. Do this by combining your internal company data with Vainu’s external company information.
All our sales prospecting in Finland, Sweden and Norway is done through Vainu and our employees are nuts about it! Everyone uses Vainu and it is a part of the onboarding process of every new salesperson.
Our time spent on prospecting has decreased by 67% from what it was before Vainu. It is now extremely easy to identify the companies with many open positions who are already using other SaaS technologies.
Our first call resolution has gone up from 75% to around 90%. Also, our contact volume has gone down about 20%, and our net benefit can be counted in millions by the end of the year. And we’re just getting started.
Previously our salespeople could spend a whole day on prospecting. Now all that's needed to get the same job done is one search in Vainu. We find better prospects while spending a staggering 90 percent less time on prospecting.
Vainu is clearly the best comparable software I've ever used. In less than one month our investment reached positive ROI, and in less than 9 months we gained 350 new customers – all of them practically from Vainu.
What's really good about Vainu, is that you can find companies that aren't that visible everywhere - hidden gems! Those are also easier to close because they haven't been contacted that heavily. For 95% of prospects that we're looking for it's much much faster with Vainu.
Having a well built list of prospects makes it possible for us to scale sales easily. Vainu continuously finds us first-rate prospects and it paid off itself in only few weeks.
Vainu is a genuinely useful tool. I've recommended it to many colleagues in other companies, and many of them have chosen Vainu.
Soon after starting to use Vainu, we won a public tender which translated into a large deal. The fact that we were even involved in a deal like this gave us enough reason to count the yearly investment of Vainu as profitable. We would never have been part of this deal without Vainu.
Our investment in Vainu has been profitable, no doubt about it. All our salespeople appreciate the tool, it helps them save valuable time and makes it easier for them to come well-read to every sales and customer meeting.
We were impressed by the Vainu playbook and the atmosphere at the Academy. We listened carefully, and think it was an excellent idea to take part in this.
Vainu is becoming an even bigger part of our growth, because we’re expanding to new markets. Denmark, Norway, Finland, Netherlands are all countries where we don’t have existing relationships or knowledge about the company landscape.
Before Vainu, our lead response time was up to one month. Now, it’s [during office hours] roughly 3 minutes, and every lead we send to sales is relevant.
It is thanks to Vainu that we can recruit so many new Account Managers and they all have enough good prospects. In addition, Vainu's Pipedrive integration is a real time-saver to us.
Vainu has proven to be everything we were promised when we purchased the tool. Today, we do all our prospecting in Vainu. We save time and have got 80 times ROI since starting to use the tool.
Our consultant called a prospect and told them that they have outdated technology on their website and they could use a better option, which left the prospect impressed. The consultant sounded like he did many hours of research, but it was only 5 minutes he spent on Vainu.
At the beginning of the year we recruited three new sales reps to solely search for new business and they have closed new deals worth 5 million euros with the help of Vainu.
I think it's fantastic that Vainu develops continuously and I think there are many ways of using Vainu that neither party has yet realized.
Earlier I could have spent a whole afternoon finding a list of 100 prospects. With Vainu, I'm able to get the list instantaneously with a few clicks.
I've acquired several new accounts by simply following the reports of new companies from Vainu. In this business, being the first is being the winner!"
When we get a scent of a customer, we are fast to react and use the data from Vainu to tailor an offer to fit the particular customer and their current situation.
Our customer data has been enriched, and newly implemented Pipedrive CRM brings genuine value to our sales process. We have time to identify opportunities in our current client base as well as potential clients. We've been able to close sales with the help of more structured customer data. This transformation couldn't have been done without our partner, Vainu.