How Consultify uses 90% less time on sales prospecting powered by Vainu
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Recruitment and Staffing
Company Profiles, Data Updates, Workflow Triggers
Consultify is a staffing company dedicated to helping young adults aged 18-30 years find a job. The company was founded in late 2016 in Kalmar, Sweden, by three brothers with an ambitious goal: to build a staffing company that's operating in the whole Nordics and has an 8-figure turnover by 2031. To reach this goal, Consultify started to use Vainu’s prospecting platform. In the ten months, the company has found over 1,200 new leads through the tool and managed to decrease the time spent on prospecting by 90%.
This year, Consultify's turnover is estimated to grow by 350%, from 550,000 to 2 million euros. This wouldn’t have been possible without Vainu according to the company’s Head of Sales and Co-Founder, Rasmus Kallemby. “We want to help as many young people as possible to find a job. We believe that a strong will and actual competence are more important than the right education. Vainu helps us put more talents into work,” says Rasmus Kallemby.
Consultify has grown rapidly since its start in 2016. To ensure the company can keep up the high growth rate in the future, Rasmus Kallemby looked for a tool that could help increase the company’s total sales last summer. That was when he first got in contact with Vainu. When Consultify adopted Vainu in August 2017, it took less than a week before they got their first new customer through the tool.
Consultify currently focuses on offering personnel to companies in the south of Sweden in industries where a lot of physical labor is required, e.g., construction and janitor positions. Previously, the salespeople at Consultify found new customers through time-consuming web searches. With many tabs open in the web browser, they tried to manually put together all available information about every company.
”Today, Vainu does this work for us. Previously, our salespeople could spend a whole day prospecting. Now the same job is done with one search in Vainu. We find better prospects while spending a staggering 90% less time on prospecting,” says Rasmus Kallemby.
Consultify’s salespeople are active users of Vainu’s sales triggers mainly to surface new companies recruiting within their focus areas. The map functionality helps them find those organizations operating in the area where Consultify is active.
In 2017, Consultify had a turnover of 550,000 euros. This year, they expect the figure to land between 2 and 2.5 million euros.
“Several factors have impacted our growth, but one thing is for sure: we wouldn’t be able to increase our turnover by 350 percent without Vainu.”
Shortly after Consultify started using Vainu, they adopted Pipedrive CRM and used Vainu’s two-way CRM integration with the system. Now they can quickly move promising prospects from Vainu to their CRM. The integration also helps Consultify’s salespeople keep track of how they’ve processed each prospect and determine when the timing to make a new touchpoint is right.
”Vainu, together with Pipedrive, helps us book more and better meetings,” says Rasmus Kallemby. He continues: “Vainu is a great tool. We always get support when we need it; we call our contact person at Vainu or use the built-in chat tool.”
Vainu has made us see the value of unique data points that help us be more relevant than our competitors. We already know how we add value for our customers, but the timing has been a hard nut to crack–that’s where Vainu comes in and gives us good prospects to contact at the right time.
Vainu is clearly the best comparable software I've ever used. In less than one month our investment reached positive ROI, and in less than 9 months we gained 350 new customers – all of them practically from Vainu.
At the beginning of the year we recruited three new sales reps to solely search for new business and they have closed new deals worth 5 million euros with the help of Vainu.
When we get a scent of a customer, we are fast to react and use the data from Vainu to tailor an offer to fit the particular customer and their current situation.
We were impressed by the Vainu playbook and the atmosphere at the Academy. We listened carefully, and think it was an excellent idea to take part in this.
Vainu has been the right solution for us. What Vainu excels at is consolidating all the necessary company information in one place.
All our sales prospecting in Finland, Sweden and Norway is done through Vainu and our employees are nuts about it! Everyone uses Vainu and it is a part of the onboarding process of every new salesperson.
Earlier I could have spent a whole afternoon finding a list of 100 prospects. With Vainu, I'm able to get the list instantaneously with a few clicks.
We've grown 300% year-to-year so far, and without Vainu, it would have impossible to do that.
Previously our salespeople could spend a whole day on prospecting. Now all that's needed to get the same job done is one search in Vainu. We find better prospects while spending a staggering 90 percent less time on prospecting.
Vainu is a genuinely useful tool. I've recommended it to many colleagues in other companies, and many of them have chosen Vainu.
Our transformation was about establishing a crystal clear goal and a routine for our sales. The insights provided by Vainu's data are inseparable from our sales process and fundamental for the team's success every day.
Our first call resolution has gone up from 75% to around 90%. Also, our contact volume has gone down about 20%, and our net benefit can be counted in millions by the end of the year. And we’re just getting started.
I think it's fantastic that Vainu develops continuously and I think there are many ways of using Vainu that neither party has yet realized.
Soon after starting to use Vainu, we won a public tender which translated into a large deal. The fact that we were even involved in a deal like this gave us enough reason to count the yearly investment of Vainu as profitable. We would never have been part of this deal without Vainu.
I've acquired several new accounts by simply following the reports of new companies from Vainu. In this business, being the first is being the winner!"
When we're managing a significant customer portfolio either in terms of the number of customers or the value, Vainu helps us prioritize them and focus our efforts on the ones that matter the most right now. Vainu's notifications help us find new opportunities to do business.
Our time spent on prospecting has decreased by 67% from what it was before Vainu. It is now extremely easy to identify the companies with many open positions who are already using other SaaS technologies.
What's really good about Vainu, is that you can find companies that aren't that visible everywhere - hidden gems! Those are also easier to close because they haven't been contacted that heavily. For 95% of prospects that we're looking for it's much much faster with Vainu.
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